News/ Media

8 Sep 2011 Suntec City Convention Hall Ballroom 1-3

Miss Singapore World 2011 Coronation Night.

There was a buzz when first-time organiser Limelite Productions Pte Ltd decided to give the Miss Singapore World pageant an overhaul by ditching the bikini segment. Limelite's Mr Raymund Ooi finally made the decision to reduce the bikini section to a quick walk-through. Miss Singapore World is focused on Charity - giving, sharing and keeping an open mind. Raymund Ooi believes that beauty can be used in purposeful ways to ensure that society benefits, at the same timeupholding the core principle of Miss World International – Beauty With A Purpose.

The finalists will be participating in charity work and Miss Singapore World will be supporting 3 schools under the care of Community Chest: AWWA School, The Spastic Children’s Association School and Woodlands Gardens School.

Twenty finalists were present. Ten finalists were then selected in the first round of elimination. These ten finalists were then paraded with their “love” ones (family members, etc) – a rare approach indeed.

The eventual winner Miss May Hsu (Contestant No 8) made quite an impression with her verbal skills.

Millie's Enterprise is proud to be the Official Wine and Liquor sponsor for the event. Voga Quattro, Voga Pinot Grigio, The Glenlivet 18 Yrs and GH Mumm champagnes were made available to the charitable, mature and influential crowd that night.